Atolye Gozde

Atolye Gozde is a brand by Turkish designer Yasemin Gözde which features empowering and unique jewelry. Each item is meticulously handmade and can sometimes take days to complete. Frames developed the branding and packaging for Atolye Gozde, making it a beautiful mix of nature and opulence.

“Atolye Gozde is quickly becoming a well-known brand so she decided to take it to the next level and asked us to design her visual identity and packaging. Her necklaces are timeless, liberating pieces of jewellery designed for strong women. These associations needed to be evident in her visual identity. In the logotype we captured the repetitive braiding movement using simple geometry, while the packaging was designed to distinguish and protect the pieces. On the inside is a story about her passion, and each box is personally signed by her to help the piece stand out.”

Part safari adventure, part upscale jewelry, Atolye Gozde takes an inspiring and lovely approach.The earthy colors, like forest green and faded gold help the elements of the jewelry to stand out. Gold chains and marble accents look striking and sophisticated, while the earthy colors add an unexpected element to the otherwise polished look of the products. Fine details, like textures and patterns, add a lovely finishing touch and elevate the quality of the brand.

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Designed by Frames

Country: Hong Kong

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200 Olivares

An olive oil brand that pays tribute to its family traditions. Designed by THE BOX Design Studio, beautifully pressed olive oil is produced in small batches and stored in tall glass bottles, each fitted with an aluminum seal and a cleanly designed label. The logo, an olive branch, delicately sits on top of the name written in bold while a signature at the bottom authenticates the condiment. 

“This organic olive oil has its origin in the Mendoza region, Argentina, best known for its vineyards and olive groves. The trees were grown in the best soil conditions and climate, resulting in great tasty olives to elaborate this unique oil.”

 


Designed by THE BOX Design Studio

Country: Argentina

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Nahua Cosmetics

Nahua Cosmetics is a Swiss brand that targets mature women that appreciate natural values. The idea behind Nahua line-up is to use benefits of Aztec’s heritage – the chia oil. The essence from, which Nahua cosmetics are made is completely pure and devoid of any processing. Therefore, from the beginning, the main goal was to achieve as the purest brand image as its possible. 

This branding project includes logo design as well as art direction and packaging design for whole line-up of Nahua Cosmetics. 

While the branding process, Dominik Pacholczyk created a unique visual theme based on Aztec’s ancient ornaments to identify the line-up and refer to the roots of the brand. Logotype itself is a custom-made, created from scratch sign, that shows elegance as well as purity and femininity. 

To highlight purity even more, color scheme is limited only to white & silver varnish, which gives us clean and elegant look of the brand.

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Designed by Dominik Pacholczyk

Country: Poland

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Lefteris Glinavos

Domaine Glinavos from the region of Zitsa – Ioannina, decided to reposition its Poem Brut & Demi-Sec brand with the name Lefteris Glinavos. Aiming at the creation of a strong visual identity that can be differentiated from the competition, Kommigraphics Design Studio have designed a distinct triangle shaped label. The typographic approach includes serif and script fonts, as well as the hot transferred foils that they used, are structured in a triangle label that create the initial design purpose.

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Designed by Kommigraphics Design Studio

Country: Greece

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Lysholm N52 Botanisk Aquavit

Aquavit is a spirit common in Norway and often called “the gin of the Nordics,” because methods of production and the history of both are similar. Aquavit is matured in casks, giving it a golden color, and is often enjoyed during Christmas as a schnapps with a meal. Lysholm N52 Botanisk Aquavit, designed by OlssønBarbieri, might look like a bottle of gin at first glance, but upon further inspection you will find that it’s actually something much more special.

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“The founder Jørgen B. Lysholm originally studied chemistry in Berlin in the 1820s and was the first to produce a refined and clear spirit thanks to the introduction of his innovative apparatus. A transparent liquor takes us back to the very beginning of the Lysholm adventure before cask maturation was common. These same years are also considered to be the start of the modern bar when cocktails were first invented and the scope of this project was to tap into the potential of creating an Aquavit specially developed for use in cocktails by reviving the very roots of this local spirit brand and in that way also make the aquavit consumption less seasonal.”

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“Lysholm no 52 is named after an original recovered recipe developed especially for cocktails with 11 different botanical elements.  Caraway from the island of Inderøy, star anise, coriander and bitter orange are some of the botanicals integrated together with the ornaments in the illustration. The bottle has an archetypical and clean geometrical shape inspired by apothecary and chemistry bottles creating associations to experimentation and mixing. The glass colour is also inspired from glass bottles from the 1800´s while the custom lettering and ornaments carries references to the victorian era. The warm grey coloured label carries a signature recipe printed in the glue, visible through the liquid while copper foil and capsule are complementary colours to the blue and recalls the pot-stills used in the production.”


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No detail was overlooked in the branding and packaging of Lysholm N52 Botanisk Aquavit. The label features delicate and subtle designs that speak to the flavors in the auquavit, as well as a bit about the founder of the company. While it looks like a traditional spirit, from the font choice to the crisp color palette, Lysholm N52 is an undoubtedly refreshing choice. The stunning clear bottle with bronze and blue elements along with a few finely drawn illustrations about the creation of the product make it a unique spirit to the region.

“The Lysholm brand has a traditional and conservative profile focused on cask maturation, but the Lysholm legacy is also known for its pioneering contribution to the national spirits history being the first brand to carry its casks two times across the equator by ship for extra maturation. For this project we were allowed to break free from many of the existing brand identifiers to create an homage to Jørgen B. Lysholms early years as a chemist and pioneer and to tell a story that has been forgotten.”

 


Designed by OlssønBarbieri

Country: Norway

City: Oslo

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Haig Club

Haig Club is quite a sophisticated whiskey, it’s no wonder it’s endorsed by David Beckham. With creamy notes and Bourbon-style undercurrents, it’s simply irresistible from the first sip. MW Luxury Packaging designed a special, limited edition packaging to celebrate this unique drink, with 30 displays and carry cases.  

“The case was made using a 3mm thick rigid board structure. Premium white-coated paper, patterned with micro-embossed details, gives it an elegant, minimalist look and feel. The bespoke handle and tabs holding the box closed are made from genuine leather, while copper-coloured, high-shine metalwork gives the case an appealing touch of glamour. Inside, the bottle takes pride of place, sitting securely inside a premium EVA fitment covered with white card. Concealed inside a recessed fitment within the lid, meanwhile, lies an accompanying book, held in place by two colour-matched elastic corner tabs. The book is covered in bespoke blue canvas and details the fascinating story of Haig Club whisky.”

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Haig Club’s stunning azure bottle gets packaged up in a sleek, white suitcase, complete with leather snaps to close it and a leather handle. The whiskey aims to make a statement while not overwhelming consumers, keeping the appearance clean and confident. Not only does the carrying case look like an absolutely divine way to tote your liquor home, but it’s a practical way to keep the bottle safe. Additionally, it makes the experience special for the 30 lucky ones who get their hands on one of these.

 


Designed by MW Luxury Packaging

Client: Diageo

Country: United Kingdom

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